馃煛 Building a Better Driving School 路 8 min read Simple isn’t easy. Simple is smart. The world isn’t getting any simpler. If anything, it feels as though it’s becoming more complicated every year. Technology changes. Customers’ expectations change. The way we communicate changes. The way we run our businesses changes. Sometimes it feels as…
馃煚 BECOMING A DRIVING INSTRUCTOR 路 10 MIN READ I originally thought driving instruction might be something I could do until retirement. Looking back now, my only real regret is that I didn’t discover it sooner. I didn’t grow up wanting to become a driving instructor. It wasn’t some great career ambition I’d carried around for…
We spend our working lives thinking about the person sitting beside us. Perhaps occasionally we need to think about the person sitting in our own seat too. When you’re a driving instructor, most of your working day is naturally focused on somebody else. Are they safe? Are they learning? Are they anxious? Did they understand…
馃煛 Building a Better Driving School 路 8 min read When I first became a driving instructor, being busy felt like success. These days, I measure success rather differently. When I became an ADI, we were emerging from the pandemic. It was an unusual time to start a driving school. Demand for lessons was high…